Book yourself solid : the fastest, easiest, and most reliable system for getting more clients than you can handle even if you hate marketing and selling
Praise for Book Yourself Solid "Lead generation and conversion is the heart of any marketing enterprise, and Michael Port's ingenious and practical system is among the best I've seen. Read this book and transform your business!"--Michael E
1 online resource (xxx, 258 pages)
9780470036150, 9780470893746, 047003615X, 0470893745
69256517
The red velvet rope policy
Why people buy what you're selling
Develop a personal brand
How to talk about what you do
Who knows what you know and do they like you?
The book yourself solid sales cycle process
The power of information products
Super simple selling
The book yourself solid networking strategy
The book yourself solid direct outreach strategy
The book yourself solid referral strategy
The book yourself solid web strategy
The book yourself solid speaking and demonstrating strategy
The book yourself solid writing strategy
The book yourself solid keep-in-touch strategy