New Directions in Research on E-commerce

Első borító
Charles William Steinfield
Purdue University Press, 2003 - 356 oldal
1 Ismertető
It's a business truism nowadays that electronic commerce is a volatile, rapidly changing landscape. Despite recent discouraging trends, the fact remains that e-commerce is an integral force in business that must be reckoned with. Current research, however, has been limited to several narrow approaches, such as documenting economic performance, describing business models, and generating new applications and technologies. Charles Steinfield calls instead for an examination of how e-commerce influences fundamental relationships between consumers and firms, across firms, and between firms and the larger society in which they operate. New Directions in Research on E-Commerce offers an international group of scholars and practitioners representing eight countries at the cutting edge of electronic commerce. The essays are divided into four basic topics: understanding consumer responses to Internet stores; market structure and business-to-business e-commerce; e-commerce and industry structure case studies; and social and policy concerns in e-commerce. Collectively, they will help researchers, business leaders, and policy makers to arrive at informed, stable approaches to an essential facet of contemporary life.

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Tartalomjegyzék

Internet Retail Store Design How the User Interface Influences Traffic and Sales
11
Consumer Trust in an Internet Store A CrossCultural Validation
33
The Internet and Consumer Buying Behavior A Research Framework and Analysis
64
The Impact of Perceived Channel Utilities Shopping Orientations and Demographics on the Consumers Online Buying Behavior
85
Market Structure and BusinesstoBusiness ECommerce
103
The Effects of Electronic Commerce on the Structure of Intermediation
105
Intermediaries and Trust on the Internet The Use and Prominence of Trusted Third Parties and Privacy Statements
128
Between Flexibility and Automation Evaluating Web Technology from a Business Process Perspective
147
Cybermediation in Auto Distribution Channel Dynamics and Conflicts
187
Electronic Commerce and the Implications for Market Structure The Example of the Art and Antiques Trade
207
Emerging Patterns from the Dynamic Capabilities of Internet Intermediaries The Case of the PC Industry
226
Social and Policy Concerns in ECommerce
243
The Evolution of the Digital Divide How Gaps in Internet Access May Impact Electronic Commerce
245
Community Level Socioeconomic Impacts of Electronic Commerce
293
Interoperability and Electronic Commerce A New Policy Framework for Evaluating Strategic Options
308
About the Authors
337

Computer Mediated Markets An Introduction and a Preliminary Test of Market Structure Impacts
170
ECommerce and Industry Structure Case Studies
185
Index
343
Copyright

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Népszerű szakaszok

119. oldal - It is with respect to this that practically every individual has some advantage over all others because he possesses unique information of which beneficial use might be made, but of which use can be made only if the decisions depending on it are left to him or are made with his active co-operation.
118. oldal - In ordinary language we describe by the word "planning" the complex of interrelated decisions about the allocation of our available resources. All economic activity is in this sense planning; and in any society in which many people collaborate, this planning, whoever does it, will in some measure have to be based on knowledge which, in the first instance, is not given to the planner but to somebody else, which somehow will have to be conveyed to the planner. The various ways in which the knowledge...
119. oldal - Today it is almost heresy to suggest that scientific knowledge is not the sum of all knowledge. But a little reflection will show that there is beyond question a body of very important but unorganized knowledge which cannot possibly be called scientific in the sense of knowledge of general rules: the knowledge of the particular circumstances of time and place.
341. oldal - He holds a PhD in Communication Theory and Research from the Annenberg School for Communication at the University of Southern California.
148. oldal - A transaction occurs when a good or service is transferred across a technologically separable interface.
118. oldal - I of which we must make use never exists in concentrated or integrated 1 form, but solely as the dispersed bits of incomplete and frequently contradictory knowledge which all the separate individuals possess. The economic problem of society is thus not merely a problem of how to allocate "given...
118. oldal - The peculiar character of the problem of a rational economic order is determined precisely by the fact that the knowledge of the circumstances of which we must make use never exists in concentrated or integrated form, but solely as the dispersed bits of incomplete and frequently contradictory knowledge which all separate individuals possess. The economic problem of society is thus not merely a problem of how to allocate 'given...
231. oldal - We define dynamic capabilities as the firm's ability to integrate, build, and reconfigure internal and external competences to address rapidly changing environments. Dynamic capabilities thus reflect an organization's ability to achieve new and innovative forms of competitive advantage given path dependencies and market positions (Leonard-Barton, 1992).
246. oldal - That is, they found that Whites were still more likely to own a home computer than were African Americans and to have used the Web recently, despite controlling for differences in education. Their most striking findings, however, were for students. Hoffman and Novak (1998) found no differences among White and African American students when students had a home computer. However, among students without a computer in the home, White students were much more likely than African American students to have...
28. oldal - Issues of how people use the technology become critical as businesses and retailers attempt to exploit the boom in marketing. There are large differences between a physical store and its electronic counterpart. A help button on the home page of the Web shopping site replaces the sales clerk's friendly advice and service. The familiar layout of the physical store becomes a maze of pull-down menus, product indices and search features. Now more than ever, the promise of electronic commerce and online...

A szerzőről (2003)

Charles Steinfield has been a visiting professor and researcher at a number of institutions, including the Institut National des Telecommunications in France, Delft University of Technology in the Netherlands, Bellcore, and the Telematica Instituut in the Netherlands. His research interests focus on the social impacts of new communication technologies. Professor Steinfield is co-author, with Thomas Baldwin and D. Stevens McVoy, of Convergence: Integrating Media, Information, and Communication, which received the Cable Book of the Year Award by the National Cable Television Association in 1997, and co-editor of European Telecommunications in Transition: Policies, Technologies, and Services in the European Community and Organizations and Communication Technology. He has also served as editor of special issues of the Journal of Computer Mediated Communication, Electronic Markets, Communication Research, and Information Systems Research.

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