Nudge Theory in Action: Behavioral Design in Policy and MarketsSherzod Abdukadirov Springer, 2016. szept. 28. - 351 oldal This collection challenges the popular but abstract concept of nudging, demonstrating the real-world application of behavioral economics in policy-making and technology. Groundbreaking and practical, it considers the existing political incentives and regulatory institutions that shape the environment in which behavioral policy-making occurs, as well as alternatives to government nudges already provided by the market. The contributions discuss the use of regulations and technology to help consumers overcome their behavioral biases and make better choices, considering the ethical questions of government and market nudges and the uncertainty inherent in designing effective nudges. Four case studies - on weight loss, energy efficiency, consumer finance, and health care - put the discussion of the efficiency of nudges into concrete, recognizable terms. A must-read for researchers studying the public policy applications of behavioral economics, this book will also appeal to practicing lawmakers and regulators. |
Más kiadások - Összes megtekintése
Nudge Theory in Action: Behavioral Design in Policy and Markets Sherzod Abdukadirov Nincs elérhető előnézet - 2016 |
Gyakori szavak és kifejezések
Abdukadirov agencies American analysis appliances behavioral biases behavioral economics behavioral economists behavioral nudges behavioral technologies benefits better Brian Brian Wansink calories Cass Sunstein Center at George CFPB choice architecture cognitive companies costs customers Daniel Kahneman decision-making decisions default discount rates effect energy consumption example experiments Facebook failure federal feedback fees firms Fuel Economy George Loewenstein George Mason University goals government nudges help consumers household impact improve incentives increase individuals Innovation interests interventions ioral Journal Kahneman Law Review learning long-term loss aversion market nudges Mercatus Center norms nudge consumers Nudge Theory obesity option outcomes overdraft protection paternalism paternalistic payday loan policymakers potential preferences problem programs psychological purchase rational regulation regulatory rent-seeking Richard Richard Thaler risk savings sector social soda studies sumers techniques Thaler and Sunstein tion users Wansink Washington weight loss York Zywicki