Intellectual Capital: The New Wealth of Organizations

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Nicholas Brealey, 1997 - 261 oldal
Intellectual Capital is a groundbreaking book, visionary in scope and immediately practical in application. It offers powerful new ways of looking at what companies do and how to lead them. This is the first book to show how to turn the untapped, unmapped knowledge of an organization into its greatest competitive weapon. It reveals how to unlock the value of hidden assets; how to find them in the talent of a company's people, the loyalty of its customers, and the collective knowledge embodied in an organization's culture, systems, and processes. And it shows how to manage these vital assets - which until now have largely been ignored.

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A szerzőről (1997)

Thomas A. Stewart lives in New York City.

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