Making the Connections: Using Internal Communication to Turn Strategy Into ActionGower Publishing, Ltd., 2000 - 286 oldal Annotation Employees often find fatal disconnects between their organization's business strategy and its communication strategythere's no clear link between the information that is sent to them and what they're supposed to understand from it. The role of internal communication, writes Quirke (a UK-based consultant), is "to illuminate the connections between different pieces of information, to shine a light on the web of interdependencies ... to provide the information to do the job, but [also] to paint the bigger picture and tell the fuller story that puts the information into context." His book helps managers understand what a successful business needs from its people, what gets in the way, and the role of communication in helping bridge the gap. Annotation c. Book News, Inc., Portland, OR (booknews.com). |
Tartalomjegyzék
CHAPTER 2 | 21 |
Creating differentiation | 37 |
CHAPTER 4 | 67 |
Networking knowledge | 94 |
Making change happen | 123 |
CHAPTER 7 | 149 |
CHAPTER 8 | 175 |
CHAPTER 9 | 207 |
CHAPTER 10 | 230 |
CHAPTER 11 | 249 |
275 | |
Más kiadások - Összes megtekintése
Making the Connections: Using Internal Communication to Turn Strategy Into ... Bill Quirke Korlátozott előnézet - 2007 |
Making the Connections: Using Internal Communication to Turn Strategy into ... Bill Quirke Korlátozott előnézet - 2017 |
Making the Connections: Using Internal Communication to Turn Strategy Into ... Bill Quirke Nincs elérhető előnézet - 2017 |
Gyakori szavak és kifejezések
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