Dot Vertigo: Doing Business in a Permeable WorldWiley, 2001. aug. 31. - 272 oldal Harvard Business School's leading technology expert reveals a bold new concept: the permeable-and highly profitable-business Richard Nolan is one of the most influential voices in Silicon Valley today. A Harvard Business School professor and an advisor to business leaders such as Cisco and Charles Schwab, Nolan's reputation as a thought leader in high-tech is unparalleled. In Dot Vertigo, Professor Nolan explores the ways in which both blue chip brick-and-mortar and first-generation Web companies are responding to an onslaught of new competitors; and how, in some cases, they have adapted to meet these competitors head-on. Introducing the concept of "permeability," as the number-one indicator of long-term growth and profitability, Nolan shows why it is so important for a company to make the transformation into a completely networked organization. Nolan warns that the first sign of serious trouble is "dot vertigo," when companies, like pilots, lose sight of their reference points and can't adapt to a changing landscape. Nolan illustrates how to beat dot vertigo by building a permeable business using the I-Net-the next generation of the Internet in which an organization's intranet is seamlessly merged with the Internet. Richard Nolan, PhD (Boston, MA), is the William Barclay Harding Professor of Business Administration at Harvard Business School. A leading expert on managing technology, his ideas and views have been embraced by the technology industry, and he has gained the trust of Wall Street's top performers. Professor Nolan is the author of four books and hundreds of articles and published cases. |
Tartalomjegyzék
How Did We Get Here? | 35 |
Following the Market | 56 |
Instilling the Critical Nature | 72 |
Copyright | |
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age management principles Alibaba.com Amazon.com applications Asset Asset back office building business model business processes Charles Schwab Cisco Systems compa company's competitive corporate cost customers developed dot companies dot vertigo dot-com drug drugstore drugstore.com ECNs electronic employees enabled example executives Figure firms functional hierarchy Gerstner global Harvard Business School i-mode I-Net I-Net initiative IBM's implementation important incumbents industrial age companies industrial age management information age company innovation Internet investment investors legacy systems levels Li & Fung Lou Gerstner mainframe management team manufacturing market value Merrill Lynch Microsoft million Nasdaq network organization Nolan NYSE operating OptiMark organizational outsourcing pany partners percent permeable problem revenue Rite Aid senior management Senior Vice President sense and respond servers Solvik standards strategic I-Net strategy structure suppliers tion trading traditional transformation users vendors Walgreens Zone